Stop Discounting and Undermining the Value of Your Brand
Intro by Skip Cohen It’s a challenge, so many of you face – business is slow or a promotion you ran didn’t do as good…
Reducing Your Marketing Costs
Years ago I read a great article written by Donald Libey, a terrific strategic planner on the east coast. He wrote about consumer bundling, which…
May Flowers and Then Some
Intro by Skip Cohen I found this post in Bob Coates’ archives and love a few different points it helps me make. Over the years…
Happy New Year
Intro by Skip Cohen Recently I shared a post by Mary Marantz from the archives of Justin and Mary’s blog. As Mary does so well,…
Three Simple Rules of Life
Intro by Skip Cohen Wandering through the archives of Justin and Mary Marantz’s blog I found this little gem. It got me thinking about…
